Zala Hair Extensions has made it big on TikTok, and it is now the #1 hair extensions brand on the platform with more than 200,000 followers, 2.4 million likes, and 8.9 million views of a single video. Zala is commanding the attention of everyone who is into the hottest hair trends, hacks, and tips.
Zala’s video clips have featured tutorials, celeb hair inspo, hair transformations, and innovative hairstyles, which often reach 15,000 to 100,000 likes per clip. Zala started its TikTok account in 2020 and now is the most-watched hair extensions brand on social media.
What is it about Zala, and why is it trending so strongly on Tiktok?
Zala was created in 2013 to help customers achieve longer, thicker, voluminous hair instantly and reach their desired hair goals.
Zala’s extensions are made of 100% human hair. The high-quality extensions can be treated as normal hair you can cut, dye, curl, and style, without it drying out and becoming brittle.
Zala has also the Keratin Range of Extensions. It is artificial hair made from a Keratin Rich Protein, that can be heat styled up to 140c. It looks and feels like human hair, and is available at a great price point.
Zala has many different types of hair extensions. Some of these are the Tape-In, Clip-In, Ponytail, Halo, and weaving. Lengths range from 12 to 30 inches and come in more than 30 shades, so you are certain to find one to match your hair color. This premium, thick, extensions weigh between 120 and 300 grams.
Zala also offers After-Pay, so clients can get their Zala hair extensions right away and break down their payment into four interest-free installments.
Zala is trending on Tiktok – and elsewhere – because its content is relatable and caters to the needs of the audience by demonstrating how to use hair extensions to create new and exciting styles.
In addition to being the top hair extensions brand on Tiktok, Zala also boasts 227,000 followers on Instagram.
Zala has serviced more than 300,000 customers since its launch. lt is the #1 hair extensions company in Australia and is growing rapidly in the US.
In 2021, the Australian-based company joined Beauty Industry Group, the largest hair extension company in the world.
They also plan to develop their affiliate program and a professional range. Currently, Zala has affiliates where their clients can earn commissions and discounts.
One of these affiliates, Kimmy from the US, says: “For more than half a decade I have been using Zala hair extensions. I am absolutely in love with the way their hair looks and feels. I also spend a lot of time doing photography on social media. Not only have they given me my personalized discount code, which has allowed me to earn extra income doing what I love, but they also have sent me amazing products to promote.“
Zala aims to be the #1 hair extension company in the US, and then globally, bringing its high-quality hair extensions to people everywhere.
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