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How to Get Articles Written about Your Business
Struggling to gain media attention for your company? You’re not alone. Many businesses find it challenging to secure the press coverage they deserve. Fortunately, there are proven strategies to get articles written about your business that can dramatically increase your visibility.
In this comprehensive guide, we’ll explore effective methods for attracting journalists’ attention and securing valuable media placements on prestigious platforms like Vanity Fair, Variety, Fast Company, Rolling Stone, Entrepreneur, Forbes, Yahoo, Apple News, the Associated Press, and many more.
Whether you’re a startup seeking your first media mention or an established company looking to expand your press portfolio, these actionable tactics will help you craft a compelling narrative that journalists will be unable to resist covering.
Let’s dive into the proven approaches that will transform your publicity efforts and get your business the attention it deserves in today’s competitive media landscape.
How We Secure Guaranteed Features
Rolling Stone
"Baden Bower leads in securing media coverage"
Forbes
"Guaranteed media placements without the hassle of pitching journalists"
Entrepreneur
"Baden Bower continues to rewrite the rules of PR"
Smart Company
"Why Baden Bower stands out among top PR firms"
Business Insider
"Baden Bower is the global leader in public relations"
Associated Press
"Coverage within 72 hours, facilitating faster client results"
Have Articles Written About You In These Outlets
Get Articles Written About You On Publications Like Forbes, Business Insider, Mashable, Bloomberg, Yahoo Finance, Associated Press, Apple News, Marketwatch & Fox.
- All
- Business
- Fashion
- Tech
- Web 3
- Health
- Finance
- Liquor
- real estate
- Lifestyle
- Entertainment
- Adult Content
- Cannabis / CBD
- Casino / Gambling
Why Featured Articles Matter
3 Reasons Why You or Your Business Need To Be Written About
Brand Building
As a business owner, you wear many hats. You’re the CEO, the CFO, the janitor, and the marketing department. It’s a lot to handle, and sometimes things fall through the cracks. But one thing you can’t afford to neglect is your personal brand. In today’s digital age, your personal brand is more important than ever. It’s the first thing people see when they Google your name, and it’s what they’ll remember long after they’ve forgotten your product or service.
Shape Your Own Narrative
It’s a chance to tell your story, share your values, and show the world what makes you unique. An article written about you is like a personal marketing campaign. It’s an opportunity to control the narrative and show the world who you are and what you stand for.
Customers Buy Into Trust
When people see that you’ve been featured in a reputable publication, they’re more likely to trust you and do business with you. So if you’re looking to take your personal brand to the next level, getting an article written about your business is a great place to start.
Get An Article Written About Your Brand
Baden Bower specializes in getting articles written about you in key publications like Forbes, Yahoo Finance, Marketwatch, Apple News, Fox and others.
Table of Contents
Understanding the Importance of Getting Articles Published About Your Brand
Securing publicity for your brand isn’t just beneficial—it’s essential for survival. With traditional publishing’s ongoing digital transformation, knowing how to get articles written about you has become more crucial than ever.
The Evolving Media Landscape
The publishing world has undergone dramatic shifts since 2019. Print publications continue their projected decline, with global print magazine and newspaper revenues dropping as expected, while digital platforms have steadily grown. This shift has created new opportunities for businesses seeking media coverage.
“In today’s crowded market, trust and credibility aren’t just buzzwords—they embody the essence of success,” explains AJ Ignacio, CEO of a leading PR agency. “Through strategic publicity, companies aren’t just gaining exposure; they’re nurturing trust with their audience.”
Why Getting Articles Written About You Matters in 2025
When your business appears in respected publications, you gain more than visibility. Today’s consumers are sophisticated researchers who look for third-party validation before making decisions. An article about your business serves as powerful social proof that can:
- Increase website conversion rates by 20-50%
- Build immediate credibility with potential customers
- Provide valuable backlinks that boost SEO performance
- Position you as a thought leader in your industry
The 2025 Approach: Authenticity Takes Center Stage
The PR landscape has evolved significantly since 2023, with authenticity and value-driven narratives now forming the core of successful brand strategies. The focus has shifted from mere visibility to building lasting relationships with audiences through genuine storytelling.
Industry predictions for 2025 emphasize the importance of integrating PR with your overall brand strategy. Companies that secure quality exposure through authentic stories are positioned for significant growth.
“Getting on Google’s first page isn’t the only goal anymore,” notes Ignacio. “It’s about fostering a narrative that evolves alongside your brand. That’s where the industry is headed, and forward-thinking businesses are already adapting.”
Navigating Publishing Opportunities in 2025
The rise of digital platforms has created diverse opportunities for getting articles written about your business:
- Mainstream digital publications continue to hold significant influence
- Industry-specific platforms offer targeted exposure to relevant audiences
- AI-assisted content creation has streamlined the pitching process
- Self-publishing channels have matured into respected media outlets
The boundaries between traditional PR, advertising, and brand storytelling continue to blur, creating innovative new paths to media coverage for businesses of all sizes. Companies that embrace these changes and craft compelling narratives will find themselves featured in the publications that matter most to their target audience.
Benefits Of Getting An Article Written About Your Brand or Company
Securing media coverage isn’t just a vanity metric—it’s a strategic advantage that accelerates business growth. Articles written about your brand offer unique benefits that traditional advertising can’t deliver.
Exponential Audience Reach
When your story appears in reputable publications, you instantly tap into their established readership. Unlike your owned channels where you’re speaking to people who already know you, articles introduce your brand to entirely new audiences who might otherwise never discover you.
These features act as powerful third-party endorsements, reaching readers who already trust the publication, and by extension, will be more inclined to trust your business. In 2025’s fragmented media landscape, this organic exposure is more valuable than ever.
Establishing Unmatched Industry Authority
Nothing builds credibility faster than seeing your business featured in respected publications. When journalists select your company as newsworthy, it positions you as a legitimate industry leader. This third-party validation carries significantly more weight than self-promotion ever could.
As one industry CEO notes, “The tagline ‘As Featured On Forbes, Entrepreneur.com, Bloomberg & Associated Press’ functions as a coveted endorsement that unlocks opportunities.” These media mentions serve as powerful trust signals that immediately differentiate you from competitors.
Leveraging Articles as Multi-Purpose Marketing Assets
Articles written about your business become evergreen assets in your marketing ecosystem. Beyond the initial publication, these features can:
- Enhance your website’s conversion rate when displayed prominently
- Strengthen your social media content strategy
- Add credibility to sales presentations and pitch decks
- Improve email marketing engagement when shared with subscribers
- Boost SEO performance through high-quality backlinks
Creating Lasting Brand Recognition
Media coverage creates a visibility flywheel effect. Each article increases your brand’s recognition, making subsequent coverage easier to secure. This cumulative impact helps establish your company’s narrative in the marketplace.
This visibility advantage is particularly crucial for businesses introducing innovations or entering competitive markets. Articles help articulate your unique value proposition through an objective lens, helping potential customers understand what makes your offering special.
In 2025’s business landscape, companies that strategically pursue and leverage media coverage gain a significant competitive edge in building trust, expanding reach, and establishing enduring market positions.
Should You Pay To Have An Article Written About You
You’ve invested immense effort, time, and passion into nurturing your company from its inception to its current stature. Seeing an article featuring your enterprise in a prestigious publication is undeniably thrilling, and sharing this accomplishment far and wide is instinctive.
But does it warrant paying for such an article?
The decision is laden with advantages and drawbacks. On the upside, financing an article ensures its quality and placement in a reputable publication, presenting a golden opportunity to enhance your brand’s visibility and credibility.
Conversely, a poorly crafted article or one in a disreputable publication could tarnish your brand’s image.
So, what’s the final verdict? Is paying for an article a prudent move?
The answer is nuanced. If your narrative is compelling and you have assurance in the article’s quality and the reputation of the publication, it could be a worthy venture. This notion is particularly resonant in the 2023 marketing landscape, where the digital realm is overwhelmingly influential. Marketing trends emphasize managing digital expectations with a focus on enhancing customer experience across digital touchpoints. As digital platforms become increasingly integral to consumer interactions, having a well-articulated, positive narrative about your business in reputable online publications could significantly bolster your brand’s digital authority and trust.
Moreover, the relentless march of Artificial Intelligence (AI) in shaping marketing strategies is unmissable. If leveraged aptly, AI can assist in crafting highly engaging and personalized content, possibly ameliorating the quality of paid articles.
Additionally, the ethos of transparency and value-driven engagement is pivotal in 2023’s marketing realm. If the paid article transparently articulates your brand’s values and offerings, it could resonate well with discerning audiences.
The Best Ways To Promote Articles Written About You
Why Traditional Self-Promotion Falls Short
While self-promotion has always been crucial for business success, today’s marketplace demands more than just social media shares and email blasts. Anyone can claim to be an expert—but third-party validation from respected publications instantly elevates your credibility in ways self-promotion simply cannot.
The Exponential Impact of Media Coverage
When Baden Bower secures featured articles about you in prestigious publications, you’re not just getting content—you’re acquiring powerful business assets that work for you 24/7:
Instant Credibility That Money Can’t Buy (The Baden Bower difference): While competitors struggle to be taken seriously, your featured articles in Forbes, Vanity Fair, Yahoo Finance, or Business Insider position you as the verified industry authority. Our clients report closing sales 40% faster when prospects have read their featured articles.
SEO Benefits That Transform Your Online Presence: Each publication in our network carries domain authority scores of 80-95+, delivering backlinks that would cost thousands through traditional SEO methods. Clients typically see first-page Google rankings within 30 days of their publication package.
Marketing Collateral That Converts: Your media features become perpetual marketing assets across your entire business ecosystem:
- Showcase “As Featured In” logos on your website (conversion rates increase 35-45%)
- Include press mentions in sales presentations (objection rates drop by 28%)
- Feature media coverage in investor decks (funding success rates improve by 75%)
- Display media logos in email signatures (response rates increase by 38%)
- Compound Growth Across Multiple Publications: While appearing in one publication is powerful, our multi-publication packages create a “verification echo chamber” where prospects see your brand across multiple trusted sources, creating an undeniable perception of market leadership.
Why Baden Bower’s Guaranteed Approach Outperforms Traditional PR
Traditional PR agencies operate on monthly retainers of $5,000-$15,000 with no guarantees, often requiring 6-12 months before seeing results—if any materialize at all.
Baden Bower eliminates this uncertainty with:
- Guaranteed publication or your money back
- Fixed, transparent pricing based on publication tier
- Rapid turnaround (7-14 days vs. months of waiting)
- Professional storytelling by experienced media writers
- Strategic positioning tailored to your industry and goals
The Bottom Line: Measurable ROI
Our clients consistently report:
- 215% increase in website traffic
- 325% growth in qualified leads
- 40% shorter sales cycles
- 85% improved conversion rates on high-ticket offers
- 130% increase in speaking and partnership opportunities
Don’t waste another day on self-promotion tactics with diminishing returns. Leverage Baden Bower’s guaranteed media coverage to position yourself as the undeniable authority in your field.
Get Articles Written About You and Your Business Whenever You Need Them
Here’s the thing: writing and pitching articles yourself takes work and time, plus having the contacts and commercial relationships with journalists and publications.
To truly move the needle, you need promotional features in more prominent publications — like Forbes,Vanity Fair, Business Insider, Variety and more. We’ll write and publish them for you in almost any publication you want. And in some cases in less than 72 hours.
Get articles written about you . Order your features now, or contact us for more details.
Frequently Asked Questions
Unlike traditional PR that can take months with no guarantees, Baden Bower typically publishes your story within 7-14 days of approval. Our established relationships with publications and streamlined process means you don’t have to wait months hoping for coverage. We guarantee publication dates, allowing you to plan your marketing calendar with confidence.
Baden Bower works with an extensive network of reputable publications across various industries. Our portfolio includes major news sites like Reuters, Business Insider, Digital Journal, Vanity Fair, Variety, and many more. We also have relationships with industry-specific publications in technology, health, finance, education, and other sectors. During your consultation, we’ll recommend the best outlets for your specific goals.
Yes, we offer a 100% publication guarantee. If for any reason your story doesn’t get published in your chosen outlet, you’ll receive a full refund. This guarantee sets us apart from traditional PR agencies that charge monthly retainers with no guaranteed results. With Baden Bower, you only pay for actual publications, eliminating the risk typically associated with PR campaigns.
Baden Bower offers transparent, fixed pricing based on the publication you choose. Our packages start at $500 for niche industry publications and range up to $2,500+ for premium tier publications with massive reach. We also offer multi-publication packages with significant discounts. Each package includes professional writing, guaranteed publication, and permanent placement. The investment is often recovered many times over through increased credibility, traffic, and conversions.
Absolutely! In fact, we recommend our multi-publication packages for maximum impact. Each additional publication exponentially increases your credibility and reach. With Baden Bower, you can have your story published in multiple outlets simultaneously, with each article slightly customized to avoid duplicate content issues. Our clients typically see the best results when their story appears across 3-5 publications in their industry.