Baden Bower Works Across Hundreds of Industries
Baden Bower is not a traditional PR Agency. We believe the traditional public relations model is broken with clients tricked into paying monthly retainers for no results. Our unique model guarantees publication, for every story we write, or your money back.
Some of the industries we work across
Tech PR for startups is a type of public relations that helps startups to promote and market their products or services. This can include developing and executing marketing campaigns, writing press releases, and working with media outlets to get coverage for the startup. Tech PR can also help startups to connect with investors and customers, and to build relationships with other startups in the tech industry.
Fintech PR is the use of public relations and marketing techniques to promote financial technology companies and products. Financial technology, or fintech, is a rapidly growing industry that uses technology to provide financial services and products. Fintech PR can help financial technology companies to reach a wider audience and build brand awareness. It can also help to position companies and products as innovative and forward–thinking.
Financial PR is the practice of communicating with the financial community on behalf of a client. This includes activities such as investor relations, media relations, and analyst relations. Financial PR practitioners work to build relationships with the financial community and to ensure that their client‘s message is communicated effectively.
Consumer tech publicity is the process of generating media coverage for consumer–facing technology products and services. This can include everything from writing press releases and pitching stories to reporters to organizing media events and product demos. The goal is to generate positive media coverage that will ultimately help to drive sales and grow the business.
B2B Publicity is a form of marketing that is specifically geared towards businesses that sell products or services to other businesses. This can include anything from online ads and social media posts to press releases and targeted email campaigns. The goal of B2B Publicity is to generate awareness and interest in a company‘s products or services among potential buyers.
Baden Bower’s book publicity services help authors promote their books. This can include creating and executing marketing plans and media appearances. We write reviews and publish them in globally recognized news publications, helping get the word out about your new book or novel.
Healthtech or medtech PR is a type of public relations that focuses on the promotion of health and medical technologies. This can include everything from new medical devices to health apps and more.
Global & International PR
Baden Bower has helped clients from almost every country with global publicity – the promotion of products, services, or ideas through the media to a global audience.
One of our favorites – retail public relations is a field of public relations that focuses on promoting and marketing retail products and services. Retailers use a variety of marketing and public relations tactics to reach their target audiences and boost sales and Baden Bower amplies their messaging to ensure that positive news stories get featured in massive, global news publications. Common retail public relations activities include developing marketing campaigns, organizing promotional events, conducting market research, and managing media relations.
Internet of Things PR is the public relations strategy that focuses on promoting the benefits of the Internet of Things. This may include discussing the potential of the technology, showcasing how businesses are using it, and highlighting the benefits it can bring to consumers and society as a whole.
Baden Bower has helped hundreds of de-fi and NFT projects reach a wide audience, ensuring discord communities get built out and Google indexes projects strongly to create FOMO and interest in new or established projects.
Music publicity is the process of creating and managing a public image for a musician or band. This can include managing media relations, coordinating promotional campaigns, and organizing the publication of reviews of a singer’s work through globally recognized news sites.
Baden Bower loves promoting fashion brands. Fashion PR is the public relations work that is done to promote fashion designers, their work, and their brands.
Sport and athlete public relations (PR) is the practice of managing the public image and reputation of a sports team or individual athlete. This can include managing media relations, dealing with crisis situations, and promoting the athlete or team through positive stories and news coverage.
Baden Bower doesn’t take a one size fits all approach to small business publicity. There is no single answer to this question as the term “small business pr“ can mean different things to different people. Generally speaking, small business pr is any type of public relations or marketing efforts undertaken by a small business to promote itself and its products or services. This can include activities such as creating and distributing press releases, holding events or media briefings, and using social media to generate buzz and interest.
Baden Bower helps artists, entertainers, influencers and everyone in between. Publicity for artists is a process of generating awareness and interest in an artist or their work. This can be done through various means such as media relations, press releases, social media, and other marketing efforts.
The lifeblood of any high tech company is publicity. Getting your company’s name in the press is essential to generate interest and create buzz. But how do you go about getting press coverage? Keep your pitch short and sweet. Editors and reporters are busy people. They don’t have time to read a long, drawn-out pitch. Get to the point and explain why your company is newsworthy. Baden Bower specializes in publicity for companies and firms with a high tech product or service offering, so get in touch.
Frequently Asked Questions
Our Global News List include the logos mentioned above plus loads more. Please see all FAQs before purchasing as these FAQs govern the terms of our relationship.
Cancelling your monthly subscription is easy. Subject to your initial term, simply email us prior to your next billing date to request cancellation of the service and we will cancel your monthly billing arrangement immediately. If you cancel after your billing date, you will be able to utilize the news stories remaining but no refunds will be allowed.
- Refunds are only considered if we are unable to fulfil our contractual obligation to publish your news story or stories, subject to the paragraphs below.
- If, after making a good faith effort to work with you to write an article or articles, you have not provided sign-off or failed to provide any edits or replied to our emails within 7 days of a draft article being submitted to you, then no refund will be issued.
- In the event that we engage with you in good faith, and you withhold information about your business or person which leads to a publication not publishing due to an active criminal or civil case which was not known to us at the time of engagement, we will make reasonable efforts to publish your story on alternate news sites that are more tolerant of companies and individuals before the courts. In such a case, you are not entitled to a refund, but we will use our best efforts to publish the number of news stories purchased on alternate news sites. We will not refund if you ask us to defame a person or company after making payment.
- Monthly subscriptions are non-refundable unless cancelled prior to the next billing date and must be cancelled prior to your next billing date in order to avoid being charged. If a cancellation is not received before the next billing date, no refund will be issued. If the subscription is cancelled, no refunds will be issued for any partial membership periods or unused article credits but we will honour all the deliverables based on whatever option you purchase.
- Refunds will not be provided for accidental purchases, medical conditions or any reason at all which prevents you from engaging with us or publishing articles after payment, or any similar reason or event.
We have different arrangements with different websites. Some are .com, others are subsidiary sites. For example, Forbes is via Forbes Monaco or Forbes Israel. Entrepreneur is via their contributors in Georgia or India, although the articles appear on Entrepreneur.com. The Guardian is via their African subsidiary (The Guardian Nigeria). Mashable is via their subsidary in the Netherlands. Please ask prior to publication if you have questions about whether a website is on the .com or a subsidiary site.
Most of our publications provide follow back links, other’s don’t. Some publications change their policy on following back links. We have little control over this element of our service, and there are no refunds in case a followed link becomes “no followed” after publication. We will give the most updated information to you during the sales process, but publications change their link policy from time to time.
Despite not contributing to link building for SEO purposes, nofollow links can still drive valuable referral traffic to a website if someone clicks on them. A well-placed blog comment with a nofollow link can generate a significant amount of traffic and eventually lead to conversions . In addition, nofollow links can also directly result in someone spending money on a company’s products or services if the company consistently creates awareness and engages with its audience.
Finally, links, whether nofollow or not, help build trust and establish a company as an industry authority. Therefore, it’s important to consider what links are good for a business and its brand, rather than solely focusing on what links are good for SEO purposes. Some experts recommend having an equal balance of follow and nofollow links, while others suggest having a greater number of follow links. Ultimately, the most important thing is to build a brand and make decisions that are in the best interest of the business.
We have a team of highly credentialed and experienced writers and editors, however sometimes aligning expectations between our team and your brand causes friction. We send a questionnaire after payment is received to give us some background about what you want us to write, how you want it written and we will try our best in every case.
Our clients usually pick an attention grabbing topic about their business. If you’re not sure, you can always reach out to us for help. We have a great team that have experience in getting more eyeballs onto articles.
This happens from time to time, and the solution is always to simply let us know the changes you want to the news story by communicating them directly to us. We will always share the news stories with you in an editable format. You are free to change the article, make edits or change links as you like.
Our writing service is limited to one draft and one round of edits for each news story. If you want us to start again, fees apply. Please note that if you rewrite the article, or insert changes directly into the article, you will not be charged anything further.
Most of our publications provide follow back links, other’s don’t. Some publications change their policy on following back links. We have little control over this element of our service, and there are no refunds in case a followed link becomes “no followed” after publication. We will give the most updated information to you during the sales process, but publications change their link policy from time to time.
– The headline must include the company’s name or the name of the spokesperson / author.
– The headline can’t contain personal pronouns (I, Me, My, We, Us, Our, You, Your, Them, Their, etc.).
– The headline can’t contain an exclamation point.- The headline should be a minimum 6-8 words (excluding prepositions and articles)
– The headline can’t contain quotes.
– The headline should not sound like the headline of an advert. Discounts/pricing details and product specifications can be added in the Sub headline or article’s body.
2) The article can’t be written in the first or second person voice. First person (I, Me, My, We, Us, Our, etc.) and second person (You, Your, etc.) voices are not considered newsworthy, except in quotations.
3) The articles cannot mention BadenBower in the headline or body copy or denigrate our reputation or good-standing.
Its quick. If you give us your article, it is usually 2-5 business days. If we write the article, it can be 2-10 business days.
You will have a report that contains the logo of each website (ie Apple News, Marketwatch, Fox etc) along with the relevant link, but please note our service is paid promotion and sometimes news sites make it hard for users to search for the articles themselves without having a direct link to the article. What most customers do is link the logos and articles from their homepage, landing pages, contact page and social media to increase trust and credibility and this is what we recommend you do too.
By credit card, wire transfer or EFT or USDT if you want to pay in cryptocurrency. News stories are charged monthly, although you can cancel anytime before the next billing period. There are no lock-in contracts.
Articles usually stay up for months or years, but in some cases like with Marketwatch and Fox publishers decide to remove them within 3 months of publication. Provided we succeed in publishing your news story, there will be no refund if the story is removed
Included when you subscribe for 5 news stories. We have access to Forbes Monaco and Forbes Israel through our Brand Voice partnership. News Stories must meet more stringent standards of newsworthiness, but we will write them in a way that publication of your story will be guaranteed within 45 days from submission.
The article will be published on Entrepreneur.com via one of their contributors. Your company name or brand cannot be included in the headline, although it can be featured in the first paragraph. This option is included when you subscribe for 5 news stories. Our connection with Entrepreneur.com is via Entrepreneur Georgia or Entrepreneur India, both of which are international franchises of Entrepreneur Media.
Our connection with Mashable is via Mashable Netherlands, an international franchise of Mashable. The article will be published on nl.mashable.com via one of their journalists.
These websites require news stories written in the style of a press release announcing a corporate milestone, notable hire or other achievement. There are special editorial requirements that apply. For example, you cannot be promoting an individual or blockchain project for example. If you are not in a position to meet those requirements, we will publish your news story on CEO Weekly which is less stringent.
The Guardian is published via their news desk. Our connection to The Guardian is via their African subsidiary www.theguardian.ng, and will be published natively, without sponsorship or affiliation.
It is your right to ask questions about the news site prior to publication, and we will do our best to answer any questions you might have. If in doubt, please ask prior to publication. Once published, we cannot do anything to change the article, content, language, links (follow or no-follow) or any other details you might have an issue with, if we don’t know of that issue in advance.