Tech PR Agency For Startups

We are a technology PR agency specializing in startups and ground breaking tech firms. PR is in our DNA – we’ve been securing guaranteed editorial features for tech firms globally for many years. If your goal is to achieve compound annual growth which is the envy of your competitors, Baden Bower is the tech PR agency for you. Whether you are building robots, coding a new marketplace, developing a new cryptocurrrency, working on the next AI algorithm or helping humanity colonize Mars, we can help you leverage the media landscape to build credibility, become a thought leader & secure funding. We can deliver effective PR for tech startups through our network of guaranteed news sites, and if we fail, we offer a full money back guarantee.

Instant Editorial Coverage

This service is a world first and will give you a competitive edge unparalleled in your industry. We also have access to Yahoo Finance, Forbes, TechCrunch, Venture Beat, Business Insider & more. Websites include Apple News, Market Watch, Digital Journal, Fox & many more. Ask us for the full list. 

Guaranteed Publicity For Tech Start-Ups

The Nuts & Bolts Of Tech PR

In the early days of a startup, when the company is still young and unknown, getting publicity is critical to success. But what is tech publicity, and how can it help a startup grow?
 
Tech publicity is the process of getting media coverage for a technology company or product. This can be done through traditional media outlets like newspapers and magazines, or through online outlets like tech blogs and social media.
 
There are several benefits to pursuing tech publicity. First, it can help a startup reach a larger audience and build awareness for its brand. Second, it can help generate leads and customers. And third, it can help a startup attract investors and partners.
According to a report by Forbes, most startups fail to get publicity because they don‘t have a clear story to tell. Their messaging is often all over the place, and they don‘t have a solid strategy for getting media attention.
 
The report says that many startups make the mistake of thinking that they can do their own PR. They try to pitch their story to journalists, but they don’t have a clear understanding of what the media wants. As a result, their pitches are often rejected.
 
The report advises startups to hire a PR firm or an experienced PR professional like Baden Bower to help them craft a compelling story and get the attention of the media.
If you‘re a tech startup, good PR is essential to getting your company off the ground. 
 
Here are 3 PR tips for tech startups:
 
1. Keep your messaging clear and concise. Don’t try to be everything to everyone – focus on what your company does best and make that your USP.
 
2. Get involved with trade media which is a great way to get your company noticed. 
 
3. Use social media wisely.

Initially this strategy should be different for a startup compared to an established company.

In the tech world, startups are often lauded for their innovation and creativity. But when it comes to public relations, many startups could use a little help.
 
Don’t underestimate the power of a good story. Your startup might have the best product or service in the world, but if you can’t tell a compelling story about it, you’re not going to get very far. 

Tech PR (What Publicists Won't Tell You)

You have a tech firm, changing the world, but you’re burning through cash and no-one knows what you do. Who among us doesn’t want to be known? Who among us doesn’t want their business to grow and thrive. 

Baden Bower specializes in turning tech firms into publicity magnets – turning their leaders, entrepreneurs and management into people who easily attract media attention. 

If you are solely focussed on achieving your own needs without an reference or care for your stakeholder’s needs (or those of the journalists we have working with Baden Bower), the approach to influence may well be manipulative, and rejected. 

Baden Bower’s approach to tech publicity is unique. We know that publicity is farm more powerful than advertising. You can reach more people, attract more business and make a greater impact with your message.

Media builds upon media and the more you are in the media, teh more the media will want you.

The art of publicity is to communicate the unique selling propositions of your tech firm, how it benefits clients and make the news story interesting and captivating. That’s the Baden Bower difference. Be sure to get into your stakeholder’s shoes prior to your persuasive moment. 

Table of Contents

Baden Bower CEO

Why Should A Tech Startup Hire A Global Tech PR Agency?

If you’re a tech startup, there are plenty of reasons to hire a controversial global tech PR agency. Here are four reasons why:
 
1. They’ll get you noticed.
 
No matter what your product or service is, a controversial global tech PR agency will get people talking about you. And in today’s noisy, crowded marketplace, that’s half the battle.
 
2. They’re not afraid to take risks.
 
A good PR agency will push the envelope and take risks to get you the attention you deserve. That’s what it takes to stand out from the competition.
 
3. They have the connections.
 
A top-notch PR agency will have the connections you need to get your name in front of the right people. They know the media landscape and how to navigate it to your advantage.
 
4. They’re results-oriented.
 
At the end of the day, a good PR agency will get results. They‘ll help you achieve your business goals and grow your brand.
 
If you’re looking for a PR agency that can take your tech startup to the next level, look no further than a controversial global tech PR agency.

Why Should A Tech Startup Hire A Global Tech PR Agency?

If you’re a tech startup, there are plenty of reasons to hire a controversial global tech PR agency. Here are four reasons why:
 
1. They‘ll get you noticed.
 
No matter what your product or service is, a controversial global tech PR agency will get people talking about you. And in today’s noisy, crowded marketplace, that’s half the battle.
 
2. They‘re not afraid to take risks.
 
A good PR agency will push the envelope and take risks to get you the attention you deserve. That’s what it takes to stand out from the competition.
 
3. They have the connections.
 
A top-notch PR agency will have the connections you need to get your name in front of the right people. They know the media landscape and how to navigate it to your advantage.
 
4. They‘re results-oriented.
 
At the end of the day, a good PR agency will get results. They‘ll help you achieve your business goals and grow your brand.
 
If you’re looking for a PR agency that can take your tech startup to the next level, look no further than a controversial global tech PR agency.
Baden Bower CEO

Why Tech Start-ups Should Invest Heavily In Constant Publicity To Dominate The Google News Feed

If you’re a startup, you know the drill: Invest in publicity and get your name out there. It’s a tried-and-true formula for success.
 
But why should you invest heavily in publicity?
 
For starters, it’s a great way to get people talking about your company. If you can get your company’s name in the news, you’re more likely to get people interested in what you’re doing.
 
Plus, publicity can help you attract investors and partners. If you can get your startup featured in the media, you’re more likely to get the attention of people who can help you grow your business.
 
And finally, publicity can help you build your brand. If you can get your company’s name out there, you’re more likely to build a strong, recognizable brand that people will remember.
 
So if you’re a startup, make sure you invest heavily in publicity. It’s a great way to get people talking about your company and help you grow your business.

Why Tech Start-ups Should Invest Heavily In Constant Publicity To Dominate The Google News Feed

If you’re a startup, you know the drill: Invest in publicity and get your name out there. It’s a tried-and-true formula for success.
 
But why should you invest heavily in publicity?
 
For starters, it’s a great way to get people talking about your company. If you can get your company’s name in the news, you’re more likely to get people interested in what you’re doing.
 
Plus, publicity can help you attract investors and partners. If you can get your startup featured in the media, you’re more likely to get the attention of people who can help you grow your business.
 
And finally, publicity can help you build your brand. If you can get your company’s name out there, you’re more likely to build a strong, recognizable brand that people will remember.
 
So if you’re a startup, make sure you invest heavily in publicity. It’s a great way to get people talking about your company and help you grow your business.
Baden Bower Publicist

Why Should Tech Start-Ups Chase Publicity & The Benefits

As the tech startup industry continues to grow, so does the competition for publicity. With more startups than ever before vying for media attention, it‘s important to know which type of publicity is right for your company.
 
While there are many different types of publicity, tech startups should focus on chasing earned media. This is media coverage that is not paid for, but rather is the result of journalists and other media outlets writing about your company because they think it’s newsworthy.
 
Earned media can be incredibly valuable for tech startups. First, it can help you build credibility and trust with potential customers. When your company is featured in major publications, it shows that you are a legitimate business with a product or service that is worth paying for.
 
Second, earned media can help you reach a wider audience. When your company is featured in the news, it exposes you to readers who might not have otherwise heard of you. This can help you attract new customers and grow your business.
 
Finally, earned media can help you build relationships with journalists and other members of the media. These relationships can be valuable in the future when you need to pitch your company to the media or get coverage for a new product or service.
 
If you’re a tech startup, chasing earned media should be a top priority. The benefits of earned media are too great to ignore.

Why Should Tech Start-Ups Chase Publicity & The Benefits

As the tech startup industry continues to grow, so does the competition for publicity. With more startups than ever before vying for media attention, it‘s important to know which type of publicity is right for your company.
 
While there are many different types of publicity, tech startups should focus on chasing earned media. This is media coverage that is not paid for, but rather is the result of journalists and other media outlets writing about your company because they think it’s newsworthy.
 
Earned media can be incredibly valuable for tech startups. First, it can help you build credibility and trust with potential customers. When your company is featured in major publications, it shows that you are a legitimate business with a product or service that is worth paying for.
 
Second, earned media can help you reach a wider audience. When your company is featured in the news, it exposes you to readers who might not have otherwise heard of you. This can help you attract new customers and grow your business.
 
Finally, earned media can help you build relationships with journalists and other members of the media. These relationships can be valuable in the future when you need to pitch your company to the media or get coverage for a new product or service.
 
If you’re a tech startup, chasing earned media should be a top priority. The benefits of earned media are too great to ignore.
Baden Bower Publicist

Our Tech & Startup PR Agency Services

Corporate comms
 
Corporate communication is the process by which organizations communicate with their audiences. It includes all forms of communication, from advertising and marketing to employee relations and public relations.
 
Stories & Narratives
 
Baden Bower can build storylines and narratives by working with clients to develop key messages and then creating content that supports those messages. This can include writing press releases, crafting social media posts, and developing other marketing materials.
 
Digging you out of a crisis
 
Baden Bower can help with crisis management by developing a communications plan that includes strategies for dealing with negative publicity. This can include preparing statements, working with the media, and managing online reputation.
 
Building executive and manager profiles
 
A PR agency can help build executive and manager profiles by developing and executing a communications strategy that highlights their experience and expertise. This can include writing press releases, crafting social media posts, and developing other marketing materials.
 
Helping startups raise seed and series rounds of capital
 
If you’re a startup looking to raise capital, there are a few things you can do to get the attention of potential investors. First, make sure you have a strong elevator pitch that clearly articulates your business idea and value proposition. Second, create a compelling story about your company that can be used to generate media coverage. Third, use social media to build buzz and reach a wider audience. And fourth, consider hiring a PR agency to help you develop and execute a communications strategy. By following these tips, you’ll be on your way to securing the funding you need to grow your business.

Our Tech & Startup PR Agency Services

Corporate comms
 
Corporate communication is the process by which organizations communicate with their audiences. It includes all forms of communication, from advertising and marketing to employee relations and public relations.
 
Stories & Narratives
 
Baden Bower can build storylines and narratives by working with clients to develop key messages and then creating content that supports those messages. This can include writing press releases, crafting social media posts, and developing other marketing materials.
 
Digging you out of a crisis
 
Baden Bower can help with crisis management by developing a communications plan that includes strategies for dealing with negative publicity. This can include preparing statements, working with the media, and managing online reputation.
 
Building executive and manager profiles
 
A PR agency can help build executive and manager profiles by developing and executing a communications strategy that highlights their experience and expertise. This can include writing press releases, crafting social media posts, and developing other marketing materials.
 
Helping startups raise seed and series rounds of capital
 
If you’re a startup looking to raise capital, there are a few things you can do to get the attention of potential investors. First, make sure you have a strong elevator pitch that clearly articulates your business idea and value proposition. Second, create a compelling story about your company that can be used to generate media coverage. Third, use social media to build buzz and reach a wider audience. And fourth, consider hiring a PR agency to help you develop and execute a communications strategy. By following these tips, you’ll be on your way to securing the funding you need to grow your business.

Publicity for Tech Startups

Tech publicity is the process of generating news and publicity for technology products and companies. This can be done through a variety of means, including media relations, social media, events, and content marketing.
The goal of tech publicity is to generate awareness and interest in a company or product, and to ultimately drive sales. In order to be successful, tech publicity must be strategic and targeted.

Publicity Investment for Tech Start-Ups

1 News Story

$990
1 news story written & published monthly

3 News Stories

$900 each ($2,700)
3 news stories published monthly 

5 News Stories

$800 each ($4,000)
5 news stories published monthly
*Includes Forbes & Yahoo Finance

Uncovering The Secrets to Tech PR

We have selected news sites that guarantee publication, have high domain authority, follow links and allow posting of multimedia like images or videos.There is no one-size-fits-all answer to this question, as the secret to publicity for a technology startup will vary depending on the company’s products or services, target market, and other factors. However, some tips for gaining publicity for a technology startup include generating newsworthy content, building relationships with media outlets and influencers, and using social media to spread the word.

How Baden Bower Works for Tech Start-Ups

“Get featured on Forbes, Yahoo Finance, Fox, Apple News, Marketwatch.” Constant, monthly news stories helping you rank consistently in Google News. 

We come up with the angles

We set out headlines and topics we can write about you or your brand, its unique selling propositions and what makes you great.

Guaranteed publication of your news stories

Instant publication of your news stories on our huge network of news websites & tv stations including global news sites like Apple News, Marketwatch & Fox. Your stories are guaranteed to rank in Google news

Use the logos from Apple News, Marketwatch & Fox to build credibility

Once published, we will email you a PDF that includes all the links where you’ve been published. You can add these links to your website or blog.

Tech Start-Ups Instantly Appear On The World's Best News Sites

Our unique service offers guaranteed publication of unique articles on global news sites every month. The backlinks are extra rocket fuel, helping propel your website to the next level of performance. 

This is a great way to improve your back-link profile, brand visibility and generate trust and credibility, but more importantly, earn massive social proof and build trust with your customers.

Cumulatively these sites have 10 million visitors per month or more. This is a great way to improve your brand visibility and generate good quality links to your website (a must-have for SEO), but more importantly, earn massive social proof and build trust with your customers.

Get Your Tech Start Up Featured In In The News

Since using BadenBower, our lead volume has doubled. Makes a big difference when your start-up can boast that you’ve appeared on Apple News & Marketwatch. Has helped new customers trust us in a very competitive market. 

Steffie, COO, BruntWork

How We Help Build Your Technology Start Up Boost Brand Authority

Check out the 3 massive benefits about giving your brand the “BadenBower” treatment.

Build Trust & Credibility

The phrase “As Featured On Forbes, The Guardian and TechCrunch” is more powerful than you think. And, it can help convince customers that your product or service is noteworthy & famous helping a higher proportion of prospects to convert to sale.

Get Page 1 Rankings on Google

Just check the power of having 50+ links instantly appear when you google your business.  Once published, Google will index the back link of the articles which all improves your SEO ranking.

New visitors

Articles published with us usually get over 150 visits in the 1st day, and thousands over weeks. This is incremental organic traffic and who doesn’t want that?

"$100k in extra sales"

These logos improved our on-site conversion rate for our Google Ads landing pages. It’s impossible to generate PR for bunding. Its not really a newsworthy product. I wanted the “As Featured On” section on my homepage, and Baden Bower made it possible. 

Adam Pisk, Best Bunding

Frequently Asked Questions

We have a team of highly credentialed and experienced writers and editors, however sometimes aligning expectations between our team and your brand causes friction. We send a questionnaire after payment is received to give us some background about what you want us to write, how you want it written and we will try our best in every case.

Our clients usually pick an attention grabbing topic about their business. If you’re not sure, you can always reach out to us for help. We have a great team that have experience in getting more eyeballs onto articles. 

This happens from time to time, and the solution is always to simply let us know the changes you want to the news story by communicating them directly to us. We will always share the news stories with you in an editable format. You are free to change the article, make edits or change links as you like.

Our writing service is limited to one draft and one round of edits for each news story. If you want us to start again, fees apply. Please note that if you rewrite the article, or insert changes directly into the article, you will not be charged anything further.

No. Each article appears on 50-60 websites, so usually only 1 news story will rank in Google News (the most common is Digital Journal, although others rank in Google News as well, but it depends on the way Google search works in your jurisdiction). There are strategies to help get multiple links to rank in Google, but you will need to integrate the links and logos into your website in a search engine friendly manner. We can advise on this after you receive our press publication report.

1) The title of your press release should be minimum 6-8 words (excluding prepositions and articles).
 
Here the guidelines in writing the headline for reference:

– The headline must include the company’s name or the name of the spokesperson / author.  
– The headline can’t contain personal pronouns (I, Me, My, We, Us, Our, You, Your, Them, Their, etc.). 
– The headline can’t contain an exclamation point.- The headline should be a minimum 6-8 words (excluding prepositions and articles)
– The headline can’t contain quotes.
– The headline should not sound like the headline of an advert. Discounts/pricing details and product specifications can be added in the Sub headline or article’s body.

2) The article can’t be written in the first or second person voice. First person (I, Me, My, We, Us, Our, etc.) and second person (You, Your, etc.) voices are not considered newsworthy, except in quotations.

3) The articles cannot mention BadenBower in the headline or body copy or denigrate our reputation or good-standing. 

Its quick. If you give us your article, it is usually 2-5 business days. If we write the article, it can be 2-10 business days. 

You will have a report that contains the logo of each website (ie Apple News, Marketwatch, Fox etc) along with the relevant link, but please note our service is paid promotion and the websites usually prevent users from searching for the articles themselves without having a direct link to the article. What most customers do is link the logos and articles from their homepage, landing pages, contact page and social media to increase trust and credibility and this is what we recommend you do too.

By credit card, wire transfer or EFT. News stories are charged monthly, although you can cancel anytime before the next billing period. There are no lock-in contracts. 

Articles usually stay up for months or years, but in some cases publishers decide to remove them after publication. Provided we succeed in publishing your news story, there will be no refund if the story is removed

The upgrade to Yahoo Finance refers to one news story only, which must be written in the style of a press release announcing a corporate milestone, notable hire or other achievement. There are special editorial requirements that apply. For example, you cannot be promoting an individual or blockchain project for example. If you are not in a position to meet those requirements, we will replace your Yahoo Finance upgrade with CEO Weekly. 

The upgrade to Forbes refers to one news story only in Forbes Zone Magazine (online edition), not Forbes Monaco, Forbes India or Forbes.com. If you are interested in accessing other Forbes assets, please speak to our sales team and further charges will apply

Refunds are only considered if we fail to publish your article on atleast 50 distinct websites on our standard network, or if some other arrangement applies, if we fail to publish where we indicate. If we engage with you, write articles in an attempt to publish and you do not provide sign-off, or fail to provide edits that you are happy to publish within 7 days of a draft article being submitted to you, you are not eligible for a refund.

Contact Us