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Tech PR Agency For Startups

We are a technology PR agency specializing in startups and ground breaking tech firms. PR is in our DNA – we’ve been securing guaranteed editorial features for tech firms globally for many years. If we fail, we offer a full money back guarantee.

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Guaranteed Publicity For Tech Start-Ups

This service is a world first and will give you a competitive edge unparalleled in your industry. We also have access to Yahoo Finance, Forbes, TechCrunch, Venture Beat, Business Insider & more. Websites include Apple News, Market Watch, Digital Journal, Fox & many more. Ask us for the full list. 

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How We Help Build Your Business & Boost Brand Authority

Check out the 3 massive benefits about giving your brand the “BadenBower” treatment.

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Instant Recognition & Trust

Being featured on Forbes Tech, Wired, and Bloomberg Tech signals credibility. Prospective clients, investors, and partners are more likely to engage with a brand that appears in authoritative tech publications.

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Get Ranked on Google

Every article published creates powerful backlinks that improve SEO, pushing your tech brand higher on Google search results. The more visible your company, the more likely potential customers will find and trust you.

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Shape Online Reputation

Control how your brand appears on Google with strategic media placements. Well-positioned news stories reinforce your authority, making your company the standout choice in a crowded tech landscape.

Dominate Google With Indexed News Stories

Amplify your tech brand with strategic media placements on high-authority news sites. Guaranteed publication, follow links, and full multimedia support ensure your innovations get the visibility they deserve.

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How It Works

Share your goals, vision, and key messages. Our Tech PR specialists craft a strategy tailored to position your startup or brand as an industry leader.

We analyze your brand to uncover compelling narratives and the best media opportunities to secure high-impact coverage on top tech and business platforms.

Our expert journalists create high-quality articles that highlight your innovation, credibility, and expertise, designed to attract investors, customers, and media attention.

Your stories appear on major tech and business sites like Forbes, Yahoo Finance, and Apple News. Once live, we send you the direct URLs for easy sharing and amplification.

Enjoy a 20-50% boost in website traffic, SEO, and conversions.

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Money Back Guarantee

If we fail to deliver coverage or publication of your news story or news stories as promised, we’ll refund you as set out in our terms and conditions.

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Pricing

12 Publications In A Year

$ 1,490
/month
Ideal for small businesses who want to dip their toe in publicity for the first time
  • What You Get : Monthly Coverage From Our Extensive List of Publications or Podcasts
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24 Publications In A Year

$ 2,980
/month
For ambitious businesses that want to push for higher levels of trust & credibility
  • What You Get : Monthly Coverage From Our Extensive List of Publications or Podcasts
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36 Publications In A Year

$ 4,470
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For aggressive businesses that want to achieve market dominance in their industry
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Alll plans include the following
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$1,000 Onboarding Fee

Month to month plans require an upfront fee of $1,000 to cover the costs of our journalist and editorial team, the time spent interviewing you and reviewing the answers to our questionnaire, preparing the publication and headline plan, writing your stories and meeting with your team to understand your brand voice.

Waiver of Onboarding Fee For Yearly Plans

We waive the Onboarding Fee for Yearly Plans.

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Refunds are not offered unless we fail to write the number of stories we commit to in a month, noting that some publications and podcasts have unpredictable lead times. Refund policy is set out in our Terms and Conditions.

Monthly Schedule of Publication May Be Influenced By Factors Outside Our Control

The number of features per month is an average. The number of features published in any given month may be influenced by the turnaround time of a particular publication, whether you provide instructions to us in a timely manner, or whether you approve publication. You will not be entitled to a refund because certain publications are delayed. Provided you don’t cancel or withhold consent to publish, we will catch up on delayed publications in subsequent months. If you cancel, provided we have written a draft of the stories committed in a month (even if they have not yet been published), we will cease publishing, and you will not be entitled to a refund.

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Please read the full terms and conditions before purchasing any subscription, as your contract with Baden Bower is bound by them

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Terms and Conditions apply to all purchases and you agree to be bound by them. 

Boost Your Sales With Instant Trust & Credibility

Guaranteed publicity on the biggest tech news sites in less than 72 hours from publication. Reports sent to you with downloadable logos so you can integrate them on your website instantly. 

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Table of Contents

Tech PR (What Publicists Won't Tell You)

Tech startups live and die by publicity. You have a revolutionary product, but no one knows you exist. Investors aren’t calling, customers aren’t signing up, and your burn rate is climbing. What’s missing? Publicity.

Tech publicity is about getting media coverage—through traditional outlets, tech blogs, and social media. It’s the difference between being a nobody and becoming the next big thing.

Publicity does what advertising can’t. It builds credibility, attracts customers, and draws in investors. The more media you get, the more media will want you. It’s a momentum game, and Baden Bower knows how to play it.

We specialize in making tech firms irresistible to the press, turning founders into industry leaders. But influence isn’t about self-promotion. We write a story that matters to stakeholders, customers, and journalists.

If your pitch is just about you, it won’t stick. If it resonates with your audience, it will. That’s the Baden Bower difference. We don’t just get you in the media—we make sure you belong there.

How Does Publicity Benefit Tech Companies?

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According to a Forbes report, most startups fail to get publicity because they don’t have a clear story to tell. Their messaging is often all over the place, and they lack a solid strategy for getting media attention.
 
The report says that many startups make the mistake of thinking they can do their own PR. They try to pitch their story to journalists, but they don’t clearly understand what the media wants. As a result, their pitches are often rejected.
 
The report advises startups to hire a PR firm or an experienced PR professional like Baden Bower to help them craft a compelling story and attract the media’s attention.
Good PR is essential to getting your company off the ground if you’re a tech startup. 
 
Here are 3 PR tips for tech startups:
 
1. Keep your messaging clear and concise. Don’t try to be everything to everyone – focus on what your company does best and make that your USP.
 
2. Get involved with trade media which is a great way to get your company noticed. 
 
3. Use social media wisely.

What Should Tech Startups Do Differently & How Can We Help?

Tech PR Agency For Startups

Tech startups operate in a space where attention spans are short, competition is fierce, and credibility isn’t guaranteed.

A strong PR strategy helps new companies break through the noise, attract investors, and build trust. Without it, even the most groundbreaking ideas can struggle to gain traction. Baden Bower specializes in securing media placements that give startups the visibility they need to grow.

Corporate Communication

Every interaction with the public shapes how a company is perceived. Whether it’s media engagement, investor relations, or customer outreach, a clear and consistent message builds recognition. Startups that master communication position themselves as serious players in their industry.

Stories & Narratives

A great product isn’t enough—startups need a compelling story that sets them apart. We develop messaging that resonates with investors, customers, and media outlets through strategic media placements. Press coverage, social media campaigns, and thought leadership pieces all play a role in shaping public perception.

Reputation & Crisis Management

In the startup world, bad press spreads fast. A single misstep can erode trust, scare away investors, and slow momentum. We help companies protect and enhance their reputation through strategic media coverage, ensuring the right narratives reach the public.

Whether it’s countering negative publicity or amplifying positive press, our approach focuses on media-driven solutions to shape public perception and maintain credibility.

Building Executive & Manager Profiles

People invest in people. A strong leadership presence builds confidence in a startup’s potential. We position executives and founders as industry leaders through media interviews, thought leadership articles, and high-profile publicity.

PR Strategies That Get Tech Startups Noticed

Startups don’t get second chances to make a first impression. The right PR moves ensure visibility, credibility, and momentum. Here’s how to make an impact:

1. Control the Narrative

A startup’s story should be clear, compelling, and reinforced across all platforms. Confusing messaging weakens credibility, while a focused, well-told story builds brand strength.

2. Lead the Conversation

Startups that shape industry discussions get noticed. Thought leadership, expert commentary, and speaking engagements establish authority and attract interest.

3. Target the Right Media

Exposure in the right publications matters more than sheer volume. A well-placed feature in a respected industry outlet carries more weight than the generic business press. The goal is to be seen by the right audience—investors, customers, and decision-makers.

4. Use Social Media to Build Influence

Platforms like LinkedIn and Twitter aren’t just for updates—they’re tools for building relationships with investors, media professionals, and potential partners. Engaging in industry conversations raises visibility and strengthens credibility.

5. Turn PR Into Business Growth

Media attention does more than boost awareness. It builds relationships, attracts investors, and opens doors to strategic partnerships. Startups that get covered in the right places gain more than publicity—they gain opportunities.

6. Make the Story Personal

People connect with stories, not corporate statements. Whether it’s the founder’s vision, an industry breakthrough, or a disruptive approach to a problem, making the narrative human makes it stick.

7. Prioritize Reputation Management in Finance

Startups in fintech, blockchain, and emerging financial sectors face high scrutiny. One credibility slip can deter investors and clients. A proactive approach to reputation management in finance ensures startups maintain trust, credibility, and long-term stability.

We immerse ourselves in the technology startup ecosystem – understanding what motivates editors, predicting the next wave in digital content formats, and building a global team that lives and breathes the nuances of this industry. It’s a relentless endeavor, enabling us to push boundaries for our clients.

- AJ Ignacio, CEO of Baden Bower

Why Tech Start-ups Should Invest Heavily In Constant Publicity To Dominate The Google News Feed

If you’re a startup, you know the drill: Invest in publicity and get your name out there. It’s a tried-and-true formula for success.
 
But why should you invest heavily in publicity?
 
For starters, it’s a great way to get people talking about your company. If you can get your company’s name in the news, you’re more likely to get people interested in what you’re doing.
 
Plus, publicity can help you attract investors and partners. If you can get your startup featured in the media, you’re more likely to get the attention of people who can help you grow your business.
 
And finally, publicity can help you build your brand. If you can get your company’s name out there, you’re more likely to build a strong, recognizable brand that people will remember.
 
So if you’re a startup, make sure you invest heavily in publicity. It’s a great way to get people talking about your company and help you grow your business.

Publicity for Tech Startups

Tech publicity is the process of generating news and publicity for technology products and companies. This can be done through media relations, social media, events, and content marketing. The goal of tech publicity is to generate awareness and interest in a company or product, and to ultimately drive sales.
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Tech Start-Ups Instantly Appear On The World's Best News Sites

Our unique service offers guaranteed publication of unique articles on global news sites every month. The backlinks are extra rocket fuel, helping propel your website to the next level of performance. 

This is a great way to improve your back-link profile, brand visibility and generate trust and credibility, but more importantly, earn massive social proof and build trust with your customers.

Cumulatively these sites have 10 million visitors per month or more. This is a great way to improve your brand visibility and generate good quality links to your website (a must-have for SEO), but more importantly, earn massive social proof and build trust with your customers.

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Tangible Growth in Just Weeks

With Baden Bower’s tech PR expertise, our brand was featured in top tech publications, leading to a 60% increase in website traffic. Our SEO improved, helping us rank for competitive industry keywords, and inbound inquiries grew by 35% in just three months.

Adam Pisk, Best Bunding

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Frequently Asked Questions

Our FAQs set out the terms and conditions of our guaranteed publicity service. Read about them below. 

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