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CRYPTO & NFT PUBLICITY
4.8 Stars · 3,548 Clients · 37 Countries

Baden Bower for Crypto & Web3

Crypto PR Agency

Global Leader in Public Relations

Forbes

"Global PR agency recently crowned World’s Most Disruptive PR Agency in 2025

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Fast Company

"Baden Bower’s Staggering 25,000 News Features Have Left Rivals Stunned"

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Global Recognition Awards Most Disruptive PR Agency

Global Recognition Awards

"Baden Bower Is The Most Disruptive PR Agency"

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Vanity Fair

Vanity Fair

"Baden Bower’s Secret Strategy To Get Leading AI Engines Like ChatGPT, Perplexity, And Claude To Optimize Its Clients’ AI Visibility"

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International Business Times

International Business Times

"Baden Bower Slashes Pitch‑to‑Publish Time by 18% Across Its Campaigns"

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Entrepreneur Logo

Entrepreneur

"Baden Bower disrupted the PR Agency model in just 5 years"

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Track record

Baden Bower has placed crypto, Web3, and NFT projects in Forbes, Bitcoin.com, Cointelegraph, NewsBTC, and 65+ Tier-1 publications.

73%
Traffic lift in 14 days
2.8X
Investor conversion
72 hrs
Publication turnaround
65+
Crypto publications
USDT
Payment accepted
What we do

Editorial coverage that turns crypto projects into credible investments

The short version Baden Bower is a crypto and Web3 PR agency that places authored editorial features in Forbes, Bitcoin.com, Bitcoinist, NewsBTC, DailyCoin, CoinIdol, Cointelegraph, Decrypt, Investing.com, MarketWatch, Digital Journal, Apple News, CoinMarketCap, and 50+ Tier-1 crypto and financial publications. Founded in 2018, the agency serves token launches, NFT collections, DeFi protocols, exchanges, Layer-1 and Layer-2 networks, Web3 infrastructure, and crypto funds across 37 countries. USDT and USDC accepted. Every placement carries a contractual money-back guarantee.

Most crypto "PR" is pay-to-publish: $500 puts your token on a low-tier site with a "Sponsored" tag that sophisticated investors filter out automatically. Baden Bower sells editorial outcomes: the named publication, the agreed angle, the live URL, and the masthead logo usage rights, with no commercial disclosure on the live piece.

📰

Editorial features, never paid pump promotion

Every placement is an authored editorial article, written by a Baden Bower journalist and published as standard editorial. No "Sponsored," "Paid Promotion," or "Partner Content" tag on the live piece. This is the single most important distinction in crypto PR: paid pump tags signal token shilling, which is the inverse of the institutional credibility serious investors look for before allocating capital.

💸

USDT and USDC payment accepted

Pay in USDT or USDC on Ethereum, Polygon, Tron, or BNB Chain. Wire transfer, credit card, and ACH also available. Built for crypto-native operations where treasury sits onchain and operational banking is friction. Invoicing in stablecoins is standard, not exceptional.

🔗

Mainstream + crypto-native reach

Forbes, Bloomberg tier, Yahoo Finance, MarketWatch, Investing.com on the mainstream finance side. Bitcoin.com, Bitcoinist, NewsBTC, DailyCoin, Cointelegraph, Decrypt, CoinMarketCap on the crypto-native side. Most crypto PR shops cover one or the other. Mainstream coverage is what breaks a project out of the crypto bubble and into institutional consideration.

🛡️

Money-back guarantee in writing

If Baden Bower fails to publish the agreed story in the agreed publication, you get a full refund as set out in the terms and conditions. The norm in crypto PR is upfront payment for vague "exposure" with no delivery commitment, and zero refunds for non-performance. This is the opposite: named coverage on contract or your money back.

Guaranteed Web 3.0 Publications

Baden Bower Forbes
Apple News Australia
Digital Journal on Baden Bower
Baden Bower Bitcoin.com
Get in Coin Market Cap
Get on Binance
CEO Weekly
Read Our Full List
How it works

From strategy call to live URL in 72 hours

A simple five-step process built for token launches, exchange listings, mainnet activations, and NFT drops. Most crypto PR takes weeks of pitching. Baden Bower's editorial partnerships compress that to days.

01

Strategy call

15 minutes with a crypto PR specialist. Tokenomics, roadmap, founder background, and publication targets confirmed. NDA available for pre-launch projects.

02

Project intake

Brief covering tokenomics, team, partnerships, and audience. The editorial team's working document. USDT or USDC invoice issued.

03

Article drafted

A Baden Bower crypto journalist writes the piece in your project's voice and the target publication's editorial style. You review and approve.

04

Published in 72 hours

Article publishes on major Crypto and NFT sites including Bitcoin.com, Bitcoinist, NewsBTC, DailyCoin, Forbes, and Cointelegraph. Permanently indexed.

05

Live URLs + mastheads

Receive live URLs and masthead logo usage rights. Add "As Featured on Forbes, Bitcoin.com, CoinDesk" to your website, pitch deck, and investor materials to create FOMO and momentum.

Book My Free Strategy Call
Three pillars of value

How editorial coverage builds your crypto project

Investor trust, search rankings, and a controlled digital footprint compound over time. Each delivers measurable results.

2.8X
Investor conversion

Build institutional credibility

In crypto, investors make split-second decisions based on perceived momentum and authority. "As Featured on Forbes, Bitcoin.com, Cointelegraph" on a pitch deck is more powerful than any whitepaper section. Baden Bower clients typically see 2.8X higher investor conversion rates after adding mainstream and Tier-1 crypto-native masthead credits to their funnel.

73%
Traffic lift in 14 days

Drive qualified Web3 traffic

Articles published through Baden Bower's network drive a 73% increase in website traffic within 14 days. Crucially, this is qualified traffic from investors and traders already in-market, not paid ads of unknown intent. Backlinks from Forbes (DA 95), Bitcoin.com (DA 87), and Cointelegraph (DA 88) lift Google search rankings for project and category keywords over 30 to 90 days.

65+
Crypto publications

Get cited by ChatGPT and Perplexity

Crypto is one of the most AI-researched topics. When investors ask ChatGPT, Claude, or Perplexity about your token or NFT collection, the answer is sourced from the editorial coverage that LLMs index, not from your website. Baden Bower coverage across 65+ crypto and financial publications becomes the AI training data investors consult before allocating.

Instant editorial coverage

A world-first service that gives crypto projects a competitive edge in Web 3.0

In the hyper-competitive world of crypto and Web3, investors make split-second decisions based on perceived momentum and authority. Being featured in Forbes, Bitcoin.com, Cointelegraph, and Bitcoinist instantly positions your project as one worth investigating, rather than another anonymous token waiting to be ignored.

Baden Bower's network covers more than 65 Tier-1 crypto and financial publications, including Bitcoin.com, Bitcoinist, NewsBTC, DailyCoin, CoinIdol, Investing.com, MarketWatch, Apple News, Digital Journal, CoinMarketCap, and Yahoo Finance. Coverage is editorial, not paid promotion, which means LLMs index it, search engines weight it, and sophisticated investors trust it. Combined with USDT and USDC payment, the service is built for how crypto founders actually operate.

⚡

72-hour publication turnaround

Critical for token launches, exchange listings, mainnet activations, and NFT drops where timing determines momentum. Verified by Associated Press in their coverage of Baden Bower's delivery model. Most crypto PR takes weeks. This compresses to days.

FOMO and momentum

Crypto markets run on attention. A coordinated burst of editorial coverage across Tier-1 publications creates the FOMO and momentum that paid promotion campaigns try and fail to manufacture. Investors who see your project on Forbes followed by Bitcoin.com followed by CoinMarketCap in the space of a week treat it as a project on the rise, not a project paying for attention.

Who this is for

Built for the Web3 categories where editorial credibility moves capital

Six crypto and Web3 sub-categories where being covered by the right publications is the difference between a launch and an ignored launch.

🪙

Token and coin launches Core strength

Layer-1 chains, Layer-2 networks, utility tokens, governance tokens, and stablecoin launches. Forbes, Bitcoin.com, Cointelegraph, NewsBTC, CoinMarketCap, Investing.com. Coverage timed to TGE, IDO, and exchange listings to maximise FOMO and price discovery.

🖼️

NFT collections and marketplaces

PFP drops, generative art, gaming NFTs, music NFTs, RWA-backed NFTs, and marketplace launches. Vogue Business, Forbes, Decrypt, NFT Now, Cointelegraph, Apple News. Coverage that reaches collectors before the mint window opens.

🏦

DeFi protocols

DEXs, lending protocols, yield aggregators, liquid staking, perpetuals, and RWA platforms. The Block, Bitcoin.com, NewsBTC, DailyCoin, MarketWatch. Coverage that builds the TVL credibility that bootstraps liquidity.

🔄

Exchanges and trading platforms

Centralised exchanges, DEX aggregators, perpetual trading platforms, prop trading desks, and OTC services. Forbes, Bloomberg tier, Yahoo Finance, Investing.com, MarketWatch. Coverage that reaches the institutional and retail traders who fund volume.

⚙️

Web3 infrastructure

Wallets, oracles, bridges, RPC providers, indexing services, restaking, and zero-knowledge infrastructure. TechCrunch, CoinDesk, Bitcoin.com, Decrypt, Digital Journal. Coverage aimed at developers, integrators, and infrastructure investors.

💼

Crypto funds, VCs, and DAOs

Crypto-native VC funds, hedge funds, treasury DAOs, and investment DAOs. Forbes Crypto, Bloomberg, Business Insider, Cointelegraph, The Block. Coverage that attracts LPs, deal flow, and portfolio company introductions.

Editorial vs paid pump

Why editorial features matter more in crypto than anywhere else

Crypto PR runs on two models. The first sells tokens. The second builds projects. Side-by-side:

Question Pay-to-publish / Paid promotion Editorial (Baden Bower)
How is the article tagged on the page? ✕Labelled "Sponsored," "Paid Press Release," "Promotion," or "Partner Content" ✓Standard editorial, no commercial label
Will sophisticated investors trust it? ✕Filtered out as shilling. Hurts more than helps with institutional capital ✓Treated as third-party validation, useful for VC and family-office introductions
Indexed by ChatGPT, Claude, Perplexity? ✕Often filtered or down-weighted as promotional. Excluded from AI training corpora ✓Treated as editorial source. Surfaces in AI answers about your project and category
SEO and Google ranking value? ✕Usually nofollow links and sponsored markup, minimal SEO lift ✓Standard dofollow links from high-DA domains (Forbes DA 95, Bitcoin.com DA 87)
Useful for exchange listing applications? ✕Listing teams discount paid coverage as a signal of legitimacy ✓Editorial coverage is standard supporting evidence for Tier-1 and Tier-2 listing committees
Useful for visa applications (EB-1A, Global Talent)? ✕Disqualified, immigration officers exclude sponsored content ✓Qualifies as evidence of international recognition under 8 CFR § 204.5(h)(3)
Cost and guarantee ✕$300 to $5,000 per low-tier site, no guarantee of impact, no refund ✓From $1,500/mo, guaranteed publication, money-back guarantee

Sources: Baden Bower contractual terms (badenbower.com/terms-conditions-faqs), Google Search Essentials on sponsored content, and EB-1A evidentiary standards under 8 CFR § 204.5(h)(3).

Ready to launch with Forbes, Bitcoin.com, and Cointelegraph coverage?

Tell the team about your project and timeline. The strategy call is free, confidential, and there is no obligation. USDT and USDC accepted.

Book My Free Strategy Call
✓ Editorial, not paid pump· ✓ Money-back guarantee· ✓ USDT & USDC accepted
Pricing

Three editions to match your launch.

Yearly Paid Upfront saves 50% versus month-to-month, our most affordable option. Quarterly Paid Upfront saves 20%. USDT and USDC accepted. Toggle to compare.

12-month program, billed annually. Save 10%. Onboarding waived.
Establish
$9,000/mo
12 guaranteed media features per year

Build a steady base of credibility and visibility.

  • Guaranteed authored articles
  • Traditional PR and media outreach
  • Quarterly original research
  • AI and SEO optimization
Book my strategy call
Most clients choose this
Authority
$13,500/mo
24 guaranteed media features per year

Scale your visibility with stronger PR support.

  • Everything in Establish
  • Twice the number of features
  • PR campaign strategist
  • AI citation analysis and reporting
  • Podcast and award placements
Book my strategy call
Dominant
$18,000/mo
36 guaranteed media features per year

Lead the category across media, broadcast and AI search.

  • Everything in Authority
  • Three times the number of features
  • National TV placements
  • Monthly PR strategy with the CEO
  • First priority on top-tier outlets
Book my strategy call
By invitation

Agency of Record

Your full external communications function. Includes PR strategy, media training, crisis counsel, speaker and awards programs, outlet negotiation, and guaranteed placements scoped by proposal.

From $35,000/mo Request a proposal

All editions include a pre-agreed publication list and a money-back guarantee. USDT and USDC payment accepted.

See visa, podcast, TV and billboard packages

Real reviews

What crypto and Web3 founders say after the first launch

★★★★★

"We've transformed our conversion rate from click to lead, which has had a multiplied effect on our revenue and profit growth. We've been featured on Forbes, Business Insider, Yahoo Finance, CEO Weekly and lots more. A corollary benefit has been the improvements to our SEO, with our major keywords now ranking on page 1 of Google."

Aivi Salazar, COOBruntwork
★★★★★

"Forbes and Bitcoin.com inside a week. The momentum it created leading into TGE was the difference between a quiet launch and being one of the top trending tickers on day one. USDT payment made the whole engagement frictionless."

Layer-2 protocol founderVerified review · Reviews.io
★★★★★

"We needed editorial coverage, not paid press releases. Sophisticated LPs filter out pump articles instantly. The Baden Bower team got us into Cointelegraph and Decrypt with proper editorial framing, which our family-office allocators actually read and acted on."

Crypto fund GPVerified review · G2

Read all reviews on ProvenExpert, Reviews.io, Clutch, and G2.

Founder note

The agency you only pay when your story goes live

Baden Bower was founded in 2018 by AJ Ignacio after watching crypto founders pay $5,000 to $50,000 per launch to "PR" firms that delivered paid press releases on low-tier sites with a "Sponsored" tag that institutional capital filters out automatically. The model is simple: name the publication upfront, write the article, place it as standard editorial, then bill. If the story fails to run, the client receives a refund as set out in the terms and conditions. USDT and USDC accepted because crypto founders shouldn't have to bridge to fiat to pay for marketing.

The crypto and Web3 desk has placed coverage in Forbes, Bitcoin.com, Bitcoinist, NewsBTC, DailyCoin, CoinIdol, Decrypt, Cointelegraph, Investing.com, MarketWatch, Digital Journal, Apple News, CoinMarketCap, Yahoo Finance, and Business Insider, across major US, UK, Asia, and EU editions.

Founded2018 by AJ Ignacio
Track record3,548 clients · 25,000+ stories · 37 countries
RecognitionForbes World's Most Disruptive PR Agency 2025
PaymentUSDT · USDC · USD · Wire · Card
Money-back guarantee

Published or refunded

If Baden Bower fails to deliver the agreed editorial placement in the agreed publication, you get a refund as set out in the terms and conditions. No ifs, no qualifications around effort.

Read the guarantee
FAQs

Crypto and Web3 PR, frequently asked questions

What is a crypto PR agency?
+

A crypto PR agency secures editorial press coverage for cryptocurrency projects, NFT collections, DeFi protocols, Web3 startups, and blockchain infrastructure companies in publications such as Forbes, Bitcoin.com, Bitcoinist, NewsBTC, DailyCoin, Cointelegraph, and Decrypt. Baden Bower differs from typical crypto PR firms by guaranteeing the publication and offering a money-back guarantee.

Is the coverage editorial or paid promotion?
+

Every Baden Bower placement is an authored editorial article published as standard editorial. No "Sponsored," "Paid Promotion," or "Partner Content" tag on the live piece. This matters in crypto more than any other category because paid pump articles damage rather than build investor credibility, and most crypto press operates on pay-to-publish models.

Does Baden Bower accept payment in USDT or crypto?
+

Yes. Baden Bower accepts payment in USDT, USDC, and other major stablecoins on Ethereum, Polygon, Tron, and BNB Chain. Traditional fiat payment via wire, credit card, and ACH is also available. Crypto invoicing is standard for projects without operational fiat banking.

Which crypto publications does Baden Bower place articles in?
+

Bitcoin.com, Bitcoinist, NewsBTC, DailyCoin, CoinIdol, Decrypt, Cointelegraph, CoinDesk, Forbes Crypto, Investing.com, MarketWatch, Digital Journal, Apple News, CoinMarketCap, Yahoo Finance, and 50+ additional crypto and financial publications. The specific publication for each story is named in writing before contract.

How fast can a crypto project get its first placement?
+

Most projects see their first live URL within 72 hours of brand approval (verified by Associated Press in their coverage of Baden Bower's delivery model). The 72-hour turnaround is critical for token launches, exchange listings, mainnet activations, and NFT collection drops where timing determines momentum.

How much does crypto PR cost with Baden Bower?
+

Three editions: Rankings at $1,500/month billed annually ($18,000/year), Logos at $3,000/month billed annually ($36,000/year), and Custom at $10,000 and up scoped on a call. USDT and USDC payment available. Each plan includes a pre-agreed publication list, money-back guarantee, dedicated crypto journalist, and brand-voice writing. Full breakdown at badenbower.com/pricing.

Will press coverage actually boost token price or investor conversion?
+

Baden Bower crypto clients typically see 73% increase in website traffic within 14 days and 2.8X higher investor conversion rates after editorial features on Forbes, Bitcoin.com, and comparable mainstream and crypto-native mastheads. The credibility lift reduces the trust barrier that limits investor commitment, particularly for pre-launch and early-stage projects.

Does Baden Bower work with pre-launch token projects under NDA?
+

Yes. The team regularly works with pre-launch token projects, stealth-mode protocols, and unannounced NFT collections under NDA. Sensitive details (tokenomics, fundraising, partnerships, listings) can be discussed off-record and held until the embargo lifts. NDA is signed before any technical or strategic details are shared.

Can the coverage be timed to a token launch or exchange listing?
+

Yes. Publication timing is a core part of the strategy call. Editorial coverage can be sequenced to align with TGE, IDO, exchange listing announcements, mainnet activation, or NFT mint windows. Coordinated bursts across Forbes, Bitcoin.com, Cointelegraph, and CoinMarketCap on launch day create the momentum that paid promotion campaigns try and fail to manufacture.

Can I use the masthead logos on my pitch deck and website?
+

Yes. Every delivered placement includes the right to display the publication's masthead as an "As Featured On" credit on your website, pitch deck, investor materials, exchange listing applications, and all marketing collateral. The pack delivered includes the masthead asset, live URL, and PDF tear-sheet ready for fundraising decks.

Will the coverage help my SEO and Google rankings?
+

Yes. Every editorial placement creates a permanent dofollow backlink from a high domain-authority publication (Forbes DA 95, Bitcoin.com DA 87, Cointelegraph DA 88). Google indexes these within days and re-weights domain authority accordingly. Search rankings for project name and category keywords lift over the 30 to 90 days following publication. Coverage is also indexed by AI search engines (ChatGPT, Claude, Perplexity).

How does the money-back guarantee work?
+

If Baden Bower fails to deliver the agreed editorial placement in the agreed publication, a full refund is issued as set out in the terms and conditions. Refunds are not issued for delayed publications where the article has already been drafted and approved. Full terms at badenbower.com/terms-conditions-faqs.

Your project on Forbes, Bitcoin.com, and Cointelegraph

3,548 clients across 37 countries. Editorial features only, never paid pump. USDT and USDC accepted. Money-back guarantee.

Book My Free Strategy Call

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Get a Free Consultation With a Baden Bower Expert

Tell us about your goals and we'll show you the exact publications that will make the biggest impact. No obligation, no hard sell.

✓ Money-back guarantee
·
✓ Named publication in your contract
·
✓ From $1,500/mo

We reply within 1 business day. Your information is never shared or sold.

Pricing

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About

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Services

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Research

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USA

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United States

US: +1 (973) 321-4562
UK

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London W1G 7JL
United Kingdom

UK: +44 77 0010 4597
Australia

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Bellevue Hill NSW 2023
Australia

Australia: +61 483 961 160
BVI

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UAE

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Abu Dhabi, UAE

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